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Mahindra XUV300: Threat to Maruti Brezza, Tata Nexon, Ford Ecosport

Mahindra XUV300: Threat to Maruti Brezza, Tata Nexon, Ford Ecosport

Mahindra XUV300 coming with Most Powerful Engine, Class Leading Aspiration Factors including Sunroof, Best in Class Safety of 7 Airbags, All 4 Disc Brakes in Feb 2019 

 

Why Mahindra XUV300 in 2019 can be Serious Threat to Ford Ecosport, Maruti Brezza, Tata Nexon

Mahindra seems all set to get the crown back of SUV King by launching its most promising SUV ever for mass market in form of XUV300.

Offlate in last 5 years Compact SUV Market is going strong month and month and combined average annual sales of Nexon, Brezza and Ecosport is now over 2.5 Lakh units a year. Mahindra in Feb 2019 is coming with XUV300 which has a lot of character to it and any one planning to buy Compact SUV should seriously check out on XUV300 as desirable option

 

Engine and Chassis Platform: Mahindra XUV300 is Build on International Ssanyong X100 Platform on Monocoque design on which Tivoli is built and that SUV is known for Outstanding ride, handling. Mahindra is going to power XUV300 with powerful 1.5 Litre Diesel Engine as what seen in Marazzo with 120 BHP Power and 300 NM Torque in 6 Speed Manual Transmission.  Needless to mention the Diesel Engine would be most Powerful among lot and with Ssanyong Global Platform can just take the overall experience to next level

Also to come power with 1.2 Litre Turbo charged Petrol Engine (where Power Figures as of now not disclosed)  Important to note that XUV300 will be pitched in Manual Transmission and Automatic Transmission to follow later.

 

Aspiration Features: To hit sweet spot of Indian consumers aspiration in form of LED Headlight, LED Tail light, Projectors, 17 Inch Alloys, Touchscreen with Multimedia AVN with Android Auto and Apple Car Play.

But the real USP would be first in segment to offer Dual Zone Automatic Climate Control and XUV300 would be 2nd SUV in Compact Segment to offer Electric Sunroof too

Styling and Space: From the Front Design this looks a lot resemblance to  XUV500 and combination of LED Headlights, DRL, Projectors, Rear LED Tail lights, Styling Alloys are also going to enhance looks. Interiors looks plush and Mahindra with time also knows how to give class looking Interiors.

In terms of Space - Mahindra is known for top notch cabin space and XUV300 as known to come with same platform as of Tivoli but are what chopped bumper to enter in Sub 4 Meter Segment, the wheelbase would be longest in Sub 4 Meter Segment to boast class leading Spacious Cabin

Safety: Mahindra XUV300 to emerge as benchmark in Safety Features. Although the international Tivoli came with 4 Star Safety Rating, expect the same with XUV300 but the real highlight would be All 4 disc Brakes for top notch braking experience, ABS with EBD, Dual Airbag along with too of line Model to feature in 7 Airbags (even surpassing the highest number of Airbags as seen in XUV500).

 

Pricing:  Considering the fact that XUV300 would be pitched in mass market, Mahindra is already aware of how price sensitive the Sub 4 Meter Market it. As known, Mahindra aiming for a descent sales numbers by pricing the SUV competitively and can just be priced lower than Ecosport but slight premium against Brezza based on the fact of Engine, Chassis Platform and Features List

The SUV is scheduled for launch in first Half of February 2019 and can possibly be the last laugh for the competition SUV Cars

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Tuesday, 15 October 2019

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